The right target groups for your explainer video

Zielgruppe für Vlogs

Which target groups can you address with an explainer video defined to your product?

Showcase your product or service in an explainer clip and target your specific or widely dispersed audience.
How does that work?
In principle, everything is possible.

There are no limits to creativity when implementing an explainer video.
How much you ultimately want to get involved is up to you.
In order to do justice to your message, some points are discussed beforehand in the briefing that are important for your explanatory clip.

Then we get started.

Consumer goods -bed

Do you make beds and sell them? Do you have special features that are exceptional enough to be highlighted in an explainer video?

Typically, characters are used here. These characters go through the procedure of buying a bed. This allows the viewer to see step-by-step how simple the procedure is. Special features are highlighted – despite a crisp clip, no important facts are left out.
This removes doubts and gives your target group certainty.

Online portal – online shopping

Most of us have already shopped online. You’re familiar with the old familiar online stores, but have you ever caught yourself being suspicious of new portals?
How are the individual functions and how trustworthy does a new store seem to you? Is it worth registering?
That’s exactly how your customers think. If you want to “sell” a new online store, you must first create conviction and trust.
This also works very well with an explainer video, for example on your home page.
Here your customer sees step-by-step how your online store works.
They can gain confidence figuratively and linguistically. Whether you use characters or just the “naked” sequence with voice-over depends on your target group.

IT Company – Data Protection

Data protection is not a very popular topic that most people are excited about. What is the reason for this? Lack of information and therefore lack of understanding.
Rather dry topics can be made playful with the help of moving images. Facts are not disregarded in the process. It’s all in the mix – you can fully rely on Ekrlärungsvideo.ch.

Organization and institutes – Education

Do you offer continuing education, workshops and/or training?
Perfect! What do you place particular emphasis on? Does your training work online or offline? Which specializations stand out in particular?
Whether whiteboard, black and white or in color, 2D animation or even laying technique. Together with us, we will efficiently crystallize in a short time which format suits you best.

You have a message that you want to get out to people – short, concise and crisp and at the same time still to the point.
Explanatory clips are suitable for ALL products, companies, services – whether start-up, traditional company, freelancer, founder, organization, institute, localities, suppliers, manufacturers, etc. – and therefore also applicable to all target groups.

This is exactly what we put into practice every day. We create ideas and innovations.

Where you can take a look? Check out our Facebook page!

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Whitepaper: 20 ideas for the use of animated explainer videos in business