{"id":20578,"date":"2020-03-17T11:22:34","date_gmt":"2020-03-17T10:22:34","guid":{"rendered":"https:\/\/www.explainnow.com\/video-platforms-which-is-the-right-one\/"},"modified":"2023-07-12T23:41:09","modified_gmt":"2023-07-12T21:41:09","slug":"video-platforms-which-is-the-right-one","status":"publish","type":"post","link":"https:\/\/www.explainnow.com\/en\/video-platforms-which-is-the-right-one\/","title":{"rendered":"Video platforms! Which is the right one?"},"content":{"rendered":"<p>There are various so-called &#8220;video-on-demand services&#8221;.<br \/>\nWhat does that mean exactly? Videos in the form of advertisements, vlogs, clips, etc. are uploaded and published.<br \/>\nThese videos can be completely different from the content. Whether shot with a cell phone camera or all the way up to a professional explainer clip, there are platforms for all forms of video marketing.<\/p>\n<p>Here are video platforms where you can publish clips:<br \/>\n<strong>YouTube:<\/strong><\/p>\n<p>The mother of all video platforms allows uploading since 2005.<br \/>\nHere you can find formats of all kinds: from short clips to series &amp; movies to blogger diaries and tutorials galore.<br \/>\nAccordingly, the target group is also broadly diversified.<\/p>\n<p><strong>Vimeo:<br \/>\n<\/strong><\/p>\n<p>Vimeo has been around since 2004. Vimeo stands for high-quality videos and was basically created for sharing.<br \/>\nVimeo offers different memberships for uploading video material.<br \/>\nHere, too, their clip is in good hands and creates reach, but not without cost in the long run.<\/p>\n<p>On YouTube and Vimeo, videos are deliberately searched for by topic and action.<br \/>\nOn the social media portals that follow below, the videos appear as they are used, without a targeted search.<\/p>\n<p>The use and exposure of a video platform alone is not enough to make a video popular. But is a part of the whole marketing.<br \/>\nFor example, if a customer finds a product of your assortment interesting that you present in a clip and wants to see the further offer, then he can watch your complete clip series based on your video platform profile.<br \/>\nTo spread your videos, you can use various social media channels to gain attention.<\/p>\n<p>Especially the social media platforms built on video clips, such as TikTok, Facebook, Instagram, etc., should be integrated into online marketing, depending on the target group.<\/p>\n<p>Here, however, you should also pay attention to the fact that Instagram, for example, appeals to a younger target group than Facebook. TikTok is still in development and the first brands are approaching the video platform.<\/p>\n<p>Do you want to know how to build a YouTube or Vimeo profile? Then feel free to take a look at our profiles!<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/www.youtube.com\/channel\/UC-HiBXz_UFEHCvYWhVmtbIA\" target=\"_blank\" rel=\"noopener\">YouTube<\/a><br \/>\n<a href=\"https:\/\/vimeo.com\/erklaerungsvideo\" target=\"_blank\" rel=\"noopener\">Vimeo<\/a><br \/>\n<a href=\"https:\/\/www.facebook.com\/erklaerungsvideo.ch\/\" target=\"_blank\" rel=\"noopener\">Facebook<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>There are various so-called &#8220;video-on-demand services&#8221;. What does that mean exactly? Videos in the form of advertisements, vlogs, clips, etc. are uploaded and published. These videos can be completely different from the content. Whether shot with a cell phone camera or all the way up to a professional explainer clip, there are platforms for all [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":19566,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[326,327,324,325,314,328,321,332,308,307,329,330,331],"class_list":["post-20578","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-unkategorisiert","tag-animated-explanatory-films","tag-animated-videos","tag-animation-en","tag-animation-video","tag-company-video-tips","tag-digital-marketing-erhaehen","tag-how-to-create-a-corporate-video","tag-individual-explanatory-video","tag-social-media-marketing-en","tag-successful-corporate-video","tag-successful-explainer-video","tag-successful-explainer-video-en","tag-successful-inbound-marketing"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.explainnow.com\/en\/wp-json\/wp\/v2\/posts\/20578","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.explainnow.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.explainnow.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.explainnow.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.explainnow.com\/en\/wp-json\/wp\/v2\/comments?post=20578"}],"version-history":[{"count":0,"href":"https:\/\/www.explainnow.com\/en\/wp-json\/wp\/v2\/posts\/20578\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.explainnow.com\/en\/wp-json\/wp\/v2\/media\/19566"}],"wp:attachment":[{"href":"https:\/\/www.explainnow.com\/en\/wp-json\/wp\/v2\/media?parent=20578"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.explainnow.com\/en\/wp-json\/wp\/v2\/categories?post=20578"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.explainnow.com\/en\/wp-json\/wp\/v2\/tags?post=20578"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}